Our Story

My beard journey has been one with ups and downs. From itchy, dry, patchy beard to acne breakouts, I have experienced it all. One day, I decided to experiment with creating my own products using all natural ingredients. This is when things started to change. No more flakes, no more itchy and dry skin.

Finally something started working. I continued to use my own mixture of ingredients and slowly began to see changes in my growth and changes in the way the beard moisture was retained.

As a trial, I reached out to friends that were having similar issues and asked them to try my products. They too would soon start to see and feel a huge difference in their beards. So I asked myself why not take a chance on sharing with people outside of my circle. It cant hurt, right?  So, The Legacy Beard Brand was born. 

We are a black\veteran owned business located in Jacksonville, FL. We specialize in all things related to beard care and beard grooming. Our mission is to aide men in growing and maintaining a healthy beard using natural and organic ingredients. Our products are designed to condition the hair and keep the skin below the beard healthy and hydrated.

We would love the opportunity to be your next beard care supplier. 



Jameel Jones
Founder & CEO